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Grupa Exhibition - Anatomy of Design: Baluna

December 2017, Zagreb

The exhibition at the Zagreb HDD Gallery in 2018 dealt in detail with the evolution of the Baluna collection, the process of its creation, the important design decisions that shaped it and the things the studio learned from it, as well as from its previous projects.

At the exhibition, the product was presented anatomically, disassembled into its smallest elements, each of which was analyzed in detail, including early models and prototypes. It also presents the entire path from the original idea to production, visual identity design, packaging and market launch.

The author of the concept and curator of the exhibition is Marko Golub and the visual identity is done by the studio Bunch.